Trademarks are protected by law. In India, a person or company can get a trademark simply by using the name, word, phrase, symbol, logo, design, or picture on its products.
Trademarks can also be registered. In that case, the owner of the trademark submits an application with the Registrar that it wants to use a certain name, word, phrase, symbol, logo, design or picture as a trademark for the products it sells. If no other person or business is using the trademark to sell those products, then the Registrar will issue the certificate of registration. Once it is registered, no one else can use that trademark for those products. This is called "registering" the trademark.
When people write a word that is a trademark or show a picture or symbol that is a trademark, they should say that it is a trademark. If a trademark is not registered, the chances of infringement are at high level.
If a trademark is registered, they can use the letter R in a circle symbol: "®". People can also say it is a "registered trademark" or use the abbreviation "Reg.".
Registration of trademark helps on the below:
- Exclusive Right over the brand name & logo
- Recognition of Product/Services in market / industry
- Enhanced Business Opportunities
- Assured Legal Protection across India
- Creation of Intangible Asset at nominal cost
- Protection against unauthorised use of your brand name
- Ease for establishing Business on Global Market
- Stop Competitors from using your brand name
- Gain Profit from licensing of your Trademark
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